Robot Market Expansion

At the first Shenzhen International Intelligent Equipment Industry Expo held recently, the global industrial robot giant German KUKA exhibited the second-generation seven-axis light-sensitive robot. This robotic product is equipped with pressure sensors, visual learning and other functions, suitable for industries with high flexibility, flexibility and precision requirements, such as electronics, medicine, precision instruments and other industries. According to reports, the third generation of robots will realize the transfer function and can move around in different production links according to programming. The fourth generation of robots will open communication protocols and realize remote data transmission and monitoring.

However, Li Guangxin, senior marketing manager of Germany’s KUKA Robots, said that the price of the second-generation robots is nearly seven times higher than that of the first generation. In the next three to five years, with the expansion of market applications, the price is expected to be reduced by half. “At present, some high-end smart phones Manufacturers have already begun to use this robot, and KUKA also uses this robot to manufacture robot products."

In addition to KUKA, Italy’s Comau Group, which has also focused on the automotive market, also exhibited lightweight robots. He Wanmin, deputy chief executive of Comau China, also stated that he is optimistic about the application of robots in 3C, smart wearable devices and other fields, and the amount of robots used will reach the scale of 20 years of traditional robots in the next five years. Chen Jiang, head of the Epson Robot South China Region, also stated that the company’s lightweight robots are also the most sold in the 3C industry.

"In the 3C industry, KUKA has been late." According to Li Guangxin, although KUKA has begun to focus on 3C industry robots, compared to the global automotive industry as high as 37% of the market share last year, KUKA sold in the 3C industry only Less than 100 stations. The 3C industry has higher requirements on the characteristics of robot flexibility and patience, and the characteristics of the industrial market are also different from the traditional automotive industry.

A number of domestic robot companies said that with the increasing penetration of international brands in the industry, domestic self-owned brands have also entered the profits of the Red Sea, and now from simple price competition to performance, application of differentiated competition, such as in the bathroom industry, teaching robots, Breakthroughs were made in entertainment robots and other areas. Giant Wheels shares the German company's research and development with palletizing robots adapted to the tire industry, and Rabotech has also promoted the integration of robot systems for consumer electronics. According to the draft of the "13th Five-Year Plan for Development of the Robot Industry", the Ministry of Industry and Information Technology will focus on promoting the use of robots in tires, ceramics and other raw materials industries, civil explosives and other dangerous jobs, and metal casting industry such as forging and foundry and military industry. It is estimated that by 2020, the output value of robots and systems will be about 100 billion yuan, and it is expected to drive a 300 billion yuan component market.

Talking about the concept of "machine substitution" and "unmanned factory", Rainer Bischoff, general manager of research and development from KUKA headquarters, believes that robots do not replace human positions. In Germany, for example, robots are used most often in the automotive industry. With the improvement of production efficiency, the automotive industry has created more employment opportunities than other industries. "Human-machine collaboration is the development trend of robots."

Since 2014, industrial capitals such as domestic listed companies have been more frequently used in capital acquisitions, strategic cooperation, and business extensions. They have evolved from the development of key components in the upper reaches of robots to downstream system integrators and layout robots. Called the "Year of Growth." Last year, Saixiang Technology acquired AVIC equipment supplier Jingyuan Electromechanical, and in February this year, it increased its capital to become a shareholder of flexible intellectual system integrator Langfang Zhitong. In the key component area, Shanghai Machine Electronics Corporation joined forces with Japan's Nabtesco Co., Ltd., a leading manufacturer of robot reducers, in February, and was involved in the production of robotic precision speed reducers. Bolinte, Hongfa, Zhongnan Construction and other companies combined the characteristics of the main business and transformation. Demand, the establishment of a robot subsidiary, a gorgeous family, and a laser of Dazu, etc., raised funds through a private placement method to develop and produce industrial robots.

With the development of the robot industry, the supporting industries such as equipment integration and system integration will also be increasingly perfect. The head of the general industry of Comau Robots stated that the development of the European automotive industry has led to the development of the robot industry and has also promoted the development of related integrated industries. Taking Shenzhen as an example, heavy industry is not an advantage, but it can combine the experience of robot system integration to combine the best production models in the world and even set up factories in Europe and America in the future. According to the latest assessment from Boston Consulting, the average cost of U.S. manufacturing is now 4% higher than that of China. By 2018, U.S. manufacturing costs will be 2% to 3% lower than China's.

“Shenzhen has advantages in the new generation of information technology industry. If it can integrate with traditional industries and other fields, it will create a system integration services industry cluster and will have full competitive advantage in the next 10 to 20 years.” Major members of the China-made 2025 drafting group According to Zuo Shiquan, director of the Institute of Equipment Industry of China Electronic Information Industry Development Institute, said.

The national level is also deploying related industry supporting services and standards. According to the announcement of the National Development and Reform Commission, at the beginning of this year, the National Robot Inspection and Evaluation Center has been launched, with the center of Shanghai as the center, Guangzhou, Shenyang, and Chongqing as the sub-centers, covering the major production and use areas of domestic robots, and further implementing the robot's products. The certification system will also establish a standardized technical committee to formulate a set of national standards and actively participate in the formulation of international standards.

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